Real Problem
We are not solving the property transaction. We are solving everything surrounding it. Buying a property is only one step in a much larger journey involving professionals, institutions, services and local communities.
Building the digital infrastructure for living, buying and becoming part of Italy.
People don't move because they want to own a property.
They move because they want to build a new life.
Buying a home is only one step in a much bigger journey involving professionals, services, institutions and local communities.
Today this journey is fragmented almost everywhere.
Local Ita is building the digital infrastructure capable of orchestrating that entire experience.
Italy is simply the first country where we are proving the model.
The infrastructure itself is designed to be replicated wherever people relocate, invest and build a new life.
Local Ita is not built around Italy. It is built around the universal journey of becoming part of a place.
Five reasons why we believe this opportunity is uniquely positioned to become a global platform.
We are not solving the property transaction. We are solving everything surrounding it. Buying a property is only one step in a much larger journey involving professionals, institutions, services and local communities.
Millions of people relocate, invest and purchase property every year. Every transaction activates an entire ecosystem of professionals and services. The opportunity extends far beyond real estate.
Local Ita is not designed specifically for Italy. It is built around a universal customer journey that already exists in every city and every country. Italy is simply the first market where the model is being validated.
Artificial Intelligence should coordinate the entire experience. Not optimise isolated tasks. Local Ita is designed with AI at the centre of the ecosystem.
Every new buyer. Every new professional. Every new integration. Every new partner. Makes the platform more valuable for everyone else. The ecosystem becomes stronger with every participant.
We are often asked why Local Ita starts from Italy.
The answer is simple.
Italy is one of the most desired lifestyle destinations in the world, attracting millions of international visitors every year.
At the same time, it offers one of Europe’s most competitive residential real estate markets, with average prices still accessible compared to other high-attractiveness European countries.
This combination — global desirability, competitive prices and still fragmented purchase journeys — makes Italy the ideal market to validate a digital infrastructure designed to simplify real estate transactions and all home-related services.
Italy is not the limit of the project. It is the first market where we prove the model.
Italy vs major European markets
| Geographic Area | Average Price per SQM | Valuation & Strategic Rationale | Lifestyle Rating (Scale 1-10) | Tourism ROI | Long-Term Rental ROI |
|---|---|---|---|---|---|
Prague (Czech Republic) Warsaw (Poland) Bratislava (Slovakia) | €4.500–€6.500/mq | 7.8 / 10 | 3.2% | 2.8% | |
| Croatia | €3.500–€5.000/mq | 7.0 / 10 | 4.1% | 3.5% | |
| Serbia | €2.500–€4.000/mq | 5.5 / 10 | 2.8% | 3.0% | |
| Spain | €3.200–€5.500/mq | 8.5 / 10 | 5.2% | 4.0% | |
| Portugal | €3.000–€5.000/mq | 7.5 / 10 | 4.8% | 3.8% | |
| Greece | €2.000–€4.000/mq | 6.5 / 10 | 5.5% | 4.2% | |
| France | €4.000–€8.000/mq | 7.2 / 10 | 3.8% | 2.5% | |
| Italy | €1.500–€3.000/mq | 9.2 / 10 | 6.5% | 4.7% |
* Lifestyle Rating: Composite index (scale 1-10) based on cross-matching macroeconomic and quality-of-life data from authoritative sources Eurostat, Numbeo and OECD.
* ROI weighted using data from OMI, Bank of Italy, AirDNA, ISTAT and Local ITA Platform
Every property transaction generates an ecosystem of professionals, institutions, financial services and local providers that still operate separately today.
Local Ita is built to connect them.
760,000+
Italy records approximately 760,000 residential property transactions every year, making it one of Europe's largest residential markets.
Source · Italian Revenue Agency (Agenzia delle Entrate) · OMI · Global Property Guide
72%
Nearly three out of four Italians own their home, creating one of Europe's largest residential property ecosystems.
Source · ISTAT · Eurostat
50+
An international buyer typically needs dozens of independent professionals and service providers. This fragmented journey is exactly the problem Local Ita is solving.
Millions
Millions of people visit Italy every year and a growing percentage eventually decide to relocate, retire or invest in property.
Source · ENIT · ISTAT · Italian Tourism Reports
One
Fragmented Journey
Today every international buyer must coordinate dozens of disconnected companies, professionals and institutions. No platform orchestrates the complete experience.
AI +
Connected Ecosystem
Artificial Intelligence should not optimise isolated services. It should coordinate the entire customer journey. That is the future Local Ita is building.
Every year hundreds of thousands of property transactions generate millions of interactions between buyers, sellers, professionals, financial institutions and local service providers. Most companies optimise only one small part of that journey. Local Ita is building the infrastructure connecting the entire ecosystem.
Market figures are indicative and based on publicly available information from: Agenzia delle Entrate (OMI), ISTAT, Eurostat, ENIT and Global Property Guide. The purpose of these figures is to illustrate the size of the market opportunity.
Local Ita creates value across the entire journey: from property valuation to sale, from professional services to moving into the new home.
TRANSACTIONAL REVENUE
Commissions generated from completed property transactions, on both the buyer and seller side.
Revenue from premium services purchased along the journey: bureaucracy support, relocation, document management, viewings, advisory and all-inclusive solutions.
Revenue from collecting, verifying and certifying property documentation, including planning, cadastral, energy and legal checks.
RECURRING REVENUE
Recurring fees for advisors, partners, professionals, agencies, networks and certified operators who want access to the Local Ita ecosystem.
Revenue from qualified visibility, lead generation, premium placement and marketplace access for local suppliers and specialist operators.
PARTNERSHIP REVENUE
Commissions, referral fees and revenue sharing from mortgages, insurance, guarantees, banking services and financial products tied to the transaction.
Revenue from property promotion, premium content, digital campaigns, AI marketing, video, listing enhancement and lead generation services.
Commissions and referral fees from activating energy, gas, internet, phone, water, smart home and other home services linked to moving in.
HOW LOCAL ITA CREATES VALUE
Every property generates value at every stage of the journey.
From first contact to post-purchase services, every step creates opportunities for the client, for partners and for Local Ita.
Local Ita does not monetise a single transaction. It monetises a person's entire life cycle in a place.
Publish the property and complete the initial information.
AI analyses the property, location, market and Lifestyle Score.
AI identifies improvements that can increase the property's value.
The property receives its Property Passport; documents are verified — land registry, floor plan, deed of provenance, EPC, RRE — and earns the Verified badge.
From listing to closing, Local Ita coordinates every stage of the sale with the property owner, agents and buyers.
Lifestyle Score, Investment Score and search for the property best suited to you.
Property verification, document certification and quality checks.
Dedicated host, transfers, advisors, viewings and Lifestyle Match verification.
Purchase offer, negotiation, documents, translations and closing.
Utilities, insurance, furnishing, renovations and services for the new home.
Utilities, internet, insurance, banking and essential services activated before moving in.
Renovation, furnishing, interior design, energy upgrades and maintenance.
Cleaning, gardening, pet care, healthcare, childcare and local assistance.
Restaurants, guides, events, wellness, activities and exclusive partner experiences.
Recommendations, reminders, trusted providers, neighbourhood updates and ongoing support.
A network of selected professionals and companies supports sellers, buyers and residents at every stage — even beyond the transaction — creating recurring value for everyone.
THE LOCAL ITA FLYWHEEL
We don't just sell properties.
We manage the entire purchase and living experience.
Every service becomes a new entry point into the ecosystem.
We don't just sell properties.
We manage the entire purchase and living experience.
Every service becomes a new entry point into the ecosystem.
Local Ita does not depend on a single revenue source. Every property sale activates an ecosystem of services, professionals and partners that generates commissions, recurring subscriptions and revenue sharing across the entire customer journey.
The more the ecosystem grows, the more value is created for users, partners and investors.
A phased path from Italian launch to global platform scale.
2026
H1 2026
H2 2026
Milestone
Go-to-Market Italy
2027
H1 2027
H2 2027
Milestone
First International Validation
2028
H1 2028
Milestone
Global Platform
Entrepreneur with more than thirty years of experience creating and developing companies in tourism, aviation, logistics, hospitality, real estate and technology.
Rather than focusing on a single industry, he has always sought to identify fragmented systems and redesign them through technology.
Every company he has built started from the same question:
“Why is all of this still so complicated?”
Today Local Ita is the most ambitious expression of this philosophy.
Technology has never been the goal.
It has always been the tool to build better systems.
I don't choose industries. I choose problems.
Founder message
Video coming soon
Where we believe the market is heading.
For decades, buying a property has been treated as a transaction.
We believe it is actually the beginning of something much bigger.
People don't simply buy homes.
They relocate. They build families. They create businesses. They become part of new communities.
Technology has improved individual steps of this journey.
Nobody has redesigned the entire experience.
That is what Local Ita is building.
Today we start from Italy. Tomorrow the same infrastructure can help people become part of any country in the world.
We believe the future is not another property portal.
The future is an intelligent ecosystem capable of coordinating professionals, institutions, services and technology around one single objective:
Helping people feel at home, anywhere.
We are not building the next real estate portal. We are building the operating system for international living.